National Family Business Day

Celebrate your unique competitive advantage 

Family Business Day is held on 19 September in Australia and New Zealand. It’s designed to recognise the invaluable contribution family businesses make to the economy, community, and culture.  
 

So many of our much loved and largest businesses are family owned. Iconic brands such as Brown Brothers Wines, Coopers Brewery, Akubra Hats, Haigh’s Chocolates, Bundaberg Brewed Drinks, Kennards Hire & Self Storage, Paspaley, A.H. Beard and Bakers Delight all started life as family businesses and many remain family-owned today. 
 

But it’s not just the large businesses that make a difference. The businesses you deal with everyday are likely to be family-owned businesses like: 

• The local café where you get your morning coffee 

• The vet you take your dog to for its annual check-up 

• The plumber who fixes your leaking tap and blocked drains. 

National Family Business Day is a chance to celebrate family business in all its forms. From the very large brands you buy from every day to the smaller operators starting on the journey of building a future for their family. 
 

As a family business, you have a clear competitive advantage, customers trust family businesses. National Family Business Day is the opportunity for you to celebrate that. It’s more than a movement to buy local or shop small. National Family Business Day is about the heartbeat of business in Australia and New Zealand – family business. 
 

I’m a family business, how can I get involved?

Great question! There are a number of ways you can get involved on and leading up to National Family Business Day this year.

1. *Refer a new family business, and they will receive 22% off membership using the code NFBD22

2. Download and use the National Family Business Day 2022 asset pack

We've created a free digital asset pack with a number of graphics that you can use across your social media and point of sale to fly the family business flag this September. Don't forget to use the hashtag #NFBD22 so we can share any of your posts!

3. Tell us your family business story

We’d love to hear how your family business came to be, who founded it, the history, how many generations are currently working in the business and why you decided to join the business.

In the downloadable pack, there are some social media assets to help get you started. Post your family business story on social media and go in the draw to win the below prize pack. Make sure you use the hashtag #NFBD22 and tag Family Business Australia.